Web Design
94% of people say easy navigation is the most crucial feature of a website.
Healthcare systems can be quite challenging, so it’s no wonder three in four people turn to the internet first in their search for health information. The ability to easily seek and find health information on the web is crucial. Great healthcare website design is essential for communicating everything from disease information to scheduling an appointment. Easy navigation, design, and information architecture makes it simple for patients to find what they’re looking for. Don't forget to checkout our post on healthcare marketing and storytelling.
This article shows off five healthcare websites built in Concrete CMS:
As a website grows and becomes more popular, it's only natural to want to reach out to new audiences. But how do you do that? Should you translate your site into other languages? If so, how will you translate the content of each page? What happens when you need to change your existing content later? Running a website in multiple languages can be a lot of work; careful planning will help ensure you don't end up with a web presence that is hard to manage.
A few Concrete websites made the Content Management Systems Used by Government Agencies page on Digital.Gov. Whoo Hooo!
Like Bill Gates said about 20 years ago, content is still king. Value draws people's attention in terms of content, but it also gets them to stick and even become customers. Therefore, content marketing is still the most powerful technique to convert visitors into customers.
People who visit your website seek information or need products or services. The design elements on your website determine if these visitors do what you want them to.
If you understand the huge role web design plays in influencing human behavior, you can create a good user experience that encourages them to stay on your site.
CSS is the displayed content that makes your experience on the web as enticing as it is: layouts, colors, responsive designs, fonts, UI elements, and more. It provides intuitive visual cues that communicate status like task completion, network outage, or game characters disappearing into smoke after dying. But it can all be pretty heavy – and generally speaking, the less code goes through a web page, the less friction it will contain. Heavy and complex code can lead to poor performance and low maintainability.
A famous adage used throughout the internet claims that "content is king." There is no denying that any website looking to expand its audience and reach should be looking to provide users with plenty of in-depth data and analysis.
Online content can help any business steadily grow and increase its audience while retaining loyalty from existing consumers. However, it's important to note that not all content is equal for business growth. Content quality matters as much as quantity.
Blogging is an effective way to build an online business, even today. It’s no wonder that, according to OptinMonster, over 50% of marketers state that it has brought in new customers.
As a communications manager, you understand the importance of effectively managing and distributing information to your audience. One way to streamline this process is by using a Content Management System (CMS).
Choosing a CMS platform is not an easy task. There are many different options, which means you need to take into consideration everything from the features of each platform to how difficult it will be for your small business to manage and customize it once it's up and running. That being said, we've put together a list of some of my favorite platforms for small businesses: